In the agency world, Ben has created award-wining work for Altoids, Best Buy, Burt’s Bees, Coca-Cola, Guinness, Schick, Top-Flite, Trojan Condoms and even some startup tech companies that are actually still around. He co-runs the creative department at COLANGELO—integrating all of the agency’s disciplines around business-driving ideas. |
With 20+ years of experience in the marketing industry, Richard is responsible for overall agency performance for all New York assigned accounts. He is integral in setting business strategy, the development of agency & client relationships, the efficient delivery of work and financial performance. Richard sets the vision for our business leadership teams and is accountable for their development. A catalyst for innovation, Richard is the driving force behind our American Express OPEN and Google B2B business and is a senior lead within B2B for Momentum. With an entrepreneurial mind he has continued to build our client’s business. Richard has held diverse management roles within both Agency and Client worlds working in a myriad of B2C and B2B categories including: Beauty, Food, Pet Care, Suncare, Financial services, Small Business, Soft drinks, Multi-Cultural and Technology. Throughout his career he has gained valuable experience in engagement marketing and brand activation. Richard’s consultative approach drives award winning innovation in the development of leading edge engagement techniques in experiential, branded entertainment, promotion, shopper marketing, digital and social environments. |
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Wendy Brannen not only eats her veggies, she markets them, too. As executive director of the Vidalia® Onion Committee, Brannen manages marketing, research, and compliance for the growers and shippers of Vidalia sweet onions, typically the largest vegetable moneymaker for the State of Georgia. |
Curt is an idea guy and the kid’s expert at Marketing Drive. He’s lent his creative marketing talents across all of Marketing Drive’s diverse group of clients including Pernod and Novartis, with a special focus on kids & family marketing and product development for such brands as Dannon, Dannon Kids, Ubisoft, Krispy Kreme Doughnuts and more. At previous agencies, his experience includes work for Hasbro, Smuckers, Baby Bel, and Kid’s Cuisine. In his spare time, he is also a novelist, an inventor of toys and games, including Crayola’s line of 3D chalk, which won Toy of the Year 2009, and has an entire line of board games and card games sold worldwide. |
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Dino’s experience building brands and creatively activating them at retail is a result of the diverse skills acquired through working at multiple types of agencies. A curious and energetic creative leader, Dino challenges traditional models to continuously develop talent and new ideas.Prior to joining TracyLocke, Dino held senior positions at a mix of advertising, marketing and branding agencies including Catapult Marketing, RAZOR, Moosylvania, Zipatoni, Brann Euro and Italia/Gal. His client experience includes CPG, telecommunications, retail, QSR and spirits for brands like Kellogg’s, Kraft, Nokia, T-Mobile, GameStop, Rent-A-Center, Subway and Bacardi. When he isn’t mashing up strategy and creative, Dino spends time playing hockey, playing records and playing video games with his daughter. |
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As the EVP of Sales & Marketing at MKTG INC, Bryan leads all the agency’s new-business and marketing communications efforts. |
Dan Eisenberg leads the Business Development team for rEvolution – a sports marketing and media agency. Dan brings 19 years of marketing experience with top brands including Gatorade, Lowe’s, Kraft, General Mills, PlayStation, Novartis, and Cadbury. After graduating from the University of Michigan, Dan started his marketing career at a privately held sponsorship and event agency in Southern California. He then spent 7 years with Momentum Worldwide, and 5 years with Legacy Marketing Partners. |
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Dan loves challenges. Opportunities. Experiences. And, unfortunately, the Chicago Cubs. He approaches every client assignment with an open mind, open eyes and a passion to bring brands to life in really human ways. Dan has broad base of interactive and shopper-based creative experience that includes the development of robust e-commerce based websites, social media strategy, online media, mobile and emerging technology. In Dan’s current role, he oversees the integrated creative development for Procter and Gamble. His past digital client experience includes Whirlpool, Facebook, Microsoft, Unilever, Kraft and Jim Beam. And while technology is definitely changing the world, Dan never forgets that it is the power of an idea that truly moves people. Dan’s diverse creative background also includes experiential marketing, promotional marketing, direct response and sports marketing. Understanding how multiple marketing disciplines come together to form unified, integrated efforts helps him think about digital as more than just a medium, but an important piece of a targeted communications strategy Dan lives in the ‘burbs of Chicago with his wife and two boys. He enjoys sea kayaking, rock hunting, fly fishing, video games. And, oh yes, agonizing over the Cubs. |
Jen joined ePrize in 2005, bringing web, multimedia, and TV production experience to the team. Prior to ePrize, Gray was managing producer of Oprah.com, the official website for The Oprah Winfrey Show, O, The Oprah Magazine and Oprah's Book Club. She has served as interactive producer for Corbis Productions and produced some of the first interactive content for MSN entertainment. Her TV experience includes Assistant Director for Disney Presents…Bill Nye The Science Guy and children's productions for Seattle's KING 5 Television and National Geographic. She holds a BS in Communications from Miami University. Curt Covert |
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 Kelly Hlavinka LoyaltyOne | COLLOQUY Managing Partner Kelly has helped to define and carry COLLOQUY’s mission to be the voice of the loyalty industry since 1996. Serving as its brand steward with the goal of elevating Enterprise Loyalty to its fullest potential and drawing on her 20 years as a loyalty specialist, Kelly develops articles, white papers and educational initiatives that illuminate the many ways to unlock the asset of customer-specific data for her clients. Kelly is devoted to bringing clarity and meaning to the Enterprise Loyalty space by pushing the boundaries of COLLOQUY’s media coverage and has shared her expertise with correspondents of the Wall Street Journal, the New York Times, USAToday, Brandweek, BusinessWeek, Advertising Age and SmartMoney. Kelly is a sought-after presenter and she has taught loyalty marketing workshops and webinars around the world. Kelly in 2003 launched and managed COLLOQUY’s strategic consultancy, working with clients such as Lennar Homes, MGM MIRAGE, Eddie Bauer, Best Buy, HP and American Express. Prior experience includes a variety of positions managing membership programs with Buyers Choice (now The Polk Co.) and the National Wildlife Federation, and she has held database-marketing positions with ACS and Equifax Consumer Direct. |
Mr. Johnson is an internationally recognized speaker, creative director, thought leader, author, teacher, measurable marketing strategist and copywriter that employs multi/cross-channel strategies to drive real-world, quantifiable ROMI. He's helped select clients realize measurable, real-world results, regionally, nationally & internationally since 1988. He has taught in the Global MBA Tract at Concordia University Wisconsin, has written two books and speaks on the topic of measurable marketing nationwide. He is President of the Education Foundation of Greendale (Greendale, Wisc); VP, The Civil War Roundtable Milwaukee and is a leader in social media use and results. |
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The sky’s the limit when it comes to new digital ventures and interactive strategies for Sloane Kelley. It’s the least you’d expect from a former Space Camp cadet, isn’t it? |
Danny brings over 20 years of public relations and marketing communications experience to Grow. Danny generates social media amplification and publicity for a variety of world-class lifestyle brands and their marketing initiatives and has secured placements in top on and offline media outlets as well as social media channels. |
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Amy Jealous is a 15-year tpn veteran with retail know-how and has worked with high-powered clients, such as Miller Brewing Company, Orbitz.com, Nabisco, Lowe’s Home Improvement and United Distillers and Vintners. Amy is currently leading account teams for The Hershey Company, MeadWestVaco (MWV), and NatureSweet Tomatoes. She is also working on developing a business strategy practice with a focus on the connection between creativity and analytics. |
Shireen is a seasoned leader with expertise in Shopper Marketing, Integrated Marketing and Brand Activation, leading both business units and account teams. |
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Managing the brand, marketing and communications for a leading U.S. experiential agency constantly engages Andrew’s account, strategic, promotional and experiential repertoire. Andrew has enjoyed 7+ years with Switch in both account and marketing roles. With previous posts at Draft Worldwide/Group III, Schupp Company and The Spark Agency, Andrew has worked on programs, campaigns and initiatives for clients like Coke, Winston, Camel, Salem, Cinemax, SABMiller, LVMH and various Anheuser-Busch brands and departments. |
Michael Olguin founded Formula in 1992 as a national public relations boutique agency. A senior strategist with more than 25 years’ PR experience, he is equally versed in driving B-to-C and B-to-B programs for clients across consumer, lifestyle, high-tech, consumer technology, sports, entertainment, and travel categories. In addition to serving as Formula’s leader, Michael expanded the agency’s offering with the creation and supervision of specialty divisions FORMULATIN and Formula Street, which offer Hispanic PR and brand activation services, respectively. |
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It began with “one idea” over twelve years ago. President & CEO, T. Alexis Owens launched Ventures Unlimited, Inc. with the vision to create a new space in the corporate marketing and communications arena – thus changing the landscape of how business is done. She spearheads the Ventures business with more than 23 years of high-level executive leadership, community outreach, broadcast journalism, market research, strategic communications, and public relations expertise. Before establishing Ventures, T. Alexis served as the Director of Public Relations at the Philadelphia Urban League where she heightened the profile of the organization by implementing new community-based programs and partnership opportunities. She went on to the Gallup Organization, heading the Chicago Division as the Director of Marketing. There she employed measurement tools and guidance that increased customer engagement, employee productivity, business growth, and brand realignment strategies for clients such as Sears, Levi Strauss & Co., Eli Lilly and Company, Pizza Hut, Inc., and Boston Market. She also serves on the Board of Directors for the Heritage Community Development Corporation (HCDC) where over the last 10 years she has worked with a team of talented community, church and business leaders to create programming that builds economic sustainability and social community empowerment. Some of the initiatives developed through her leadership are, Women’s Community Correction Program, a societal re-entry program for young women age 18-25 and Destination Safe Haven, a youth enrichment program designed to train, build and instill key life skills to enhance the lives of young people. T. Alexis continues to be inspired by the spirit of community and the power of ideas throughout business and all areas of her life. Under her leadership, the Ventures team has been vital in the successful evolution of client’s brand identity and engendered integrated marketing initiatives. This work has increased consumer engagement, doubled revenue, and catapulted them to top performance. One idea can change the world. |
 Maura S. PriemCATAPULT Action-Biased Marketing Executive Vice President While Maura’s 25-year career spans both client and agency experiences, her passion is agency-side. Starting her career at a small Chicago agency while still a college student, Maura worked her way up from accounting/billing to Account Director. She worked at both DraftWorldwide and the GEM Group before joining Ryan Partnership, Chicago as Managing Director in 2002. Her client experience includes S.C. Johnson, Sara Lee, Hyatt Hotels, Sears, Abbott Laboratories, Kellogg’s and M&M/Mars. In 2007 Maura was tapped to join the Catapult team to help establish the Nashville office. She currently leads the Nashville team and is a major force on the Mars Petcare account. |
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As Director of Sales and Marketing, Lindsay has more than 10 years of strategic marketing expertise, with a special focus on business development. Lindsay began her tenure at MKTG INC in 2003, working as a field specialist for Diageo activations. She was instrumental in the conceptualization, development and implementation of the successful and ongoing Cocktail Concierge program, an off-premise series that educates consumers on a range of brands and spirits. She has also worked as an account supervisor for the agency’s Nintendo programs. Lindsay holds a degree in psychology from Baruch College and resides in Manhattan. |
Matt Shulman is the Managing Director of Marketing Platforms for the National Association for Stock Car Auto Racing (NASCAR). Mr. Shulman’s achievements include; designing two of the sport’s first social media campaigns, launching a national marketing partnership with one of the country’s largest retailers, Executive Producing multiple live events, and conceptualizing and managing the company’s first web-based sponsorship product, NASCAR Fuel for Employees which won a 2011 Interactive Sports Media Award. Additionally, Mr. Shulman collaborates with the Chief Sales Officer on many of NASCAR’s new business projects including the sale of NASCAR Series Entitlements (e.g. Sprint and Nationwide Insurance) and the integration of American Ethanol into the sport in 2011. Before joining NASCAR in 2007, Mr. Shulman was Director of Strategic Marketing at CBS Altitude Group (CBS/Viacom) where his team created integrated marketing solutions for America’s top advertisers. He was also part of the team that launched CBS R.I.O.T. (CBS Radio, CBS Internet, CBS Outdoor and CBS TV), a group that represents multiple divisions and media platforms across the company. Prior to his employment at CBS/Viacom, he worked extensively in the Branded Entertainment industry for Studionext.com (a web based content creator and aggregator) and Hypnotic (division of Universal Studios) as well as a consultant at Hill Holliday Advertising in Boston. Mr. Shulman started his career in commercial real estate marketing and strategy in New York City. He holds a BA from the University of Rochester and a MBA from the F.W. Olin Graduate School of Business at Babson College. He has been featured regularly in Sports Business Journal and IEG Sponsorship Report. |
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Renee has enjoyed over 21+ years of experience building bridges that focus on marrying strategic brand, consumer, cultural and channel insights with events and brand experiences that deliver results and ignite millions of brand conversations. As Senior Vice President, Director of Brand Experience, Renee leads the experience capability along with SVP, Exective Producer, John Raftery, as part of Arnold Worldwide’s robust integerated marketing offering. Since joining Arnold in 2010, Renee has designed and led experiential marketing platform development and program activation for Panasonic, Vertex, DELL, Fidelity Investments, Progressive Insurance, Santander/Sovereign Bank, Lego, Alta Bicycle Share, Disney and more. Prior to joining Arnold, Renee’s experience included sponsorship, event development, activation and management; shopper marketing, channel development and integrated brand launches. Renee was at the core of the launch of Heineken Premium Light that not only launched a brand but introduced a new category – the Luxury Light segment. The multi-city brand experience, resulted in HPL skyrocketing to the #2 brand in its segment within its 1st year of launch. Renee has also developed event marketing, channel marketing strategy, shopper approach and CRM programs for Heinken USA, Dunkin Donuts, General Mills, Unilever’s Dove and Ben & Jerry’s, Clorox Co. and Albertson’s/Super Valu. She has worked extensively on sponsorship development and activation for the PGA Tour and has been involved in creating partnerships with MLB, US Open (Tennis), Live Nation and several media owned music, sports and special event properties. |
Kristyn Sobier has a passion for developing, managing and executing result-driven marketing programs, specifically in the automotive industry. Sobier is currently an Associate Planning Director at Team Detroit and manages several Primary Brand programs for Ford Motor Company including the successful Drive 4 UR School program (winner of a 2010 PRO Award, a 2010 Gold Effie and several other industry accolades). Sobier’s expertise includes 13 years of providing experiential, marketing and public relations solutions for automotive clients including Ford Motor Company, General Motors and BMW of North America. |
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I am one of the few people I know who has always known “what I would do, when I grew up”... okay maybe that is a bit of a stretch. In truth I had a brief flirtation with being a botanist and even briefer notion of becoming a preacher. In truth, I did always want to be a visual artist. Growing up with a father who was an art director… full-up MadMen black suit, skinny tie, hard drinking, talented -- not to mention having a printing press and silk screen set-up in the basement left me little choice. So when I got my chance I took it, entered an art contest, won, and from But what these experiences really taught me was how to think and, in essence, that is really what I do for a living – think about our client’s business and the problems they face. The sculpture thing also taught me how to make things “stand up” which is important to communications inasmuch as the core idea has to be strong enough to keep it all from falling apart. But what you probably want to know is he any good and why you should trust me with your business. Well I have been honored by every major award show there is: Cannes, Communication Arts, the CLIOS, The Effies, The ONE SHOW, MPA Kelly awards, the Obies and have won the $100,000 Grand Athena award for the best newspaper ad of the year. I’ve worked in more agencies than I care to admit, because I was once an arrogant little shite who thought he knew everything, now I am just a shite who knows enough to know what I don’t know, but with the drive and tenacity to put the right teams together to solve most any marketing or executional challenge we might face. Here are a couple of names: Bozell, TBWA/Chiat Day, Ketchum, Saatchi & Saatchi, Publicis and my own agency egan/stjames. My greatest accomplishment has been my family and the fact that if asked, most of the people I have worked with and, better still, those who have worked for me say they would do so again. Lastly, I believe “there is no right way to do something you know is wrong”, which means always, always trying to do what is right. |
Matt Vergoni is an Associate Creative Director at Marketing Drive. He is responsible for the development and design of consumer promotions and point-of-sale materials for both National and Shopper Marketing. Matt has over 15 years experience across multiple categories including: health and beauty, OTC pharmaceutical and spirits. Shorter Version: |
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Tiffany Wagner joined CEG in 2012 with over 15 years in creative marketing. She works on numerous accounts ranging from Lifetime, Cinemax, Legendary Pictures to AMC. |
Having 18 years of experience in Consumer Marketing focusing on National Promotions, Rulivia has extensive agency and client-side experience. Currently, as the VP of Account Services at A Squared Group, an experiential marketing/WOM company, Rulivia works on key accounts including Nintendo, Samsung, Seattle’s Best Coffee and Paul Frank. Formerly, at Catapult Marketing, Rulivia was the key engagement officer for consumer promotions planning and execution for clients including Mars Petcare and Del Monte. Her client-side experience includes tenure at Nestle Chocolate & Confections overseeing National Consumer Promotions and at Warner Bros. developing marketing & promotional strategy for event films in the Global Brand Management division. Other highlights in Rulivia’s professional experience include management roles at the Starlight Foundation International and two world class events – World Expo’86 and the 1988 Winter Olympic Games for ABC Sports. |
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Beth M. Wood is Vice President, Promotion and Events at SJI, Inc., a full-service marketing agency specializing in Promotion, Events and Fulfillment. She is also a writer and social media expert, having written on the subject for various marketing industry publications. In addition to managing all client promotion and event programs, she also serves as the agency's social voice, managing multiple social media accounts and writing for SJI's blog, "at the mic." Beth's unique left-brain, right-brain perspective on all things marketing gives her an eye for budgets as well as design.
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Tom Woodside Tom Woodside’s 25 year marketing career has generated over $1.5B in revenue for blue-chip brands such as Kraft Foods, Disney, Bath and Body Works, Yankee Candle, private equity owned NAMCO LLC, agency 89Degrees and Crabtree & Evelyn. With deep expertise in CRM, loyalty and direct marketing, the internet and integrated marketing, Tom has led both strategic and executional aspects of marketing at his brand companies. Tom was most recently Vice President Marketing and e-Commerce for Crabtree & Evelyn where he led all aspects of marketing and e-Commerce for North America. Crabtree & Evelyn was acquired by Hong Kong based Khuan Choo International in July 2012. |
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Andrew Yard Andrew is an experienced Marketing and Promotions executive who is proud to call Grand Central Marketing his place of employment. He is a Vice President with GCM and works closely with clients to fulfill desired objectives and exceed company profitability. He is known for professionalism, creativity and timely delivery given usual and unusual obstacles as well as building effective, long-term client relationships. Andrew has more than fourteen years of experience representing diverse products across the U.S. Starting his career as a tour manager and working his way up the ladder gave Andrew the unique insight and knowledge one can only attain by experiencing all aspects of an event marketing program. Extensive travel schedules have given him the time and experience of working closely with clients and building the trust of a managing agency. Andrew is well versed in sponsorship negotiation, sports marketing, guerrilla marketing, product sales, brand management and PR. He has worked and built relationships with such diverse clients as Constellation Wines, StarKist, Chevrolet, Diageo, Coca-Cola, NASCAR, NHL, NFL, AT&T, amp’d mobile, Harley Davidson, AmEx, Staples, P&G’s Maxwell House, Sonic Drive-Ins, and Dunkin Donuts. He has also worked with TNN Sports for national coverage of Motor Sports, Arena Football, AMA Supercross, PRCA (Rodeo), and PBR (Bull Riding). This variety has helped him hone the ability to blend easily with differing customer personalities while delivering value against their marketing/promotion investment. |
Jay is a Vice President at Clockwork Active Media. The award-winning Clockwork team focuses on creative business solutions and application development. As an integral part of the full-service agency, Jay helps develop and execute digital products with industry-leading technology and integrated marketing programs that produce wildly successful client results. |
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Jeff's work is imaginative and impactful. His broad portfolio includes national and global campaigns for Kodak, SAP, Goldman Sachs, American Express, Amtrak, National Hockey League, Avon, Cotton Incorporated, Standard Life, ESPN, Liz Claiborne, Bank of America and, most recently, 7-Eleven. “The Fantanas” campaign he co-created for Fanta/Coca-Cola was awarded the prestigious David Ogilvy Award for best creative in the entire Ogilvy network. His leadership on the Goldman Sachs global advertising campaign was awarded with a Gold Medal from the Financial Communication Society for Outstanding Creative. Recently, he was part of the integrated team that won the 2010 Dallas Ad Club's Addy for Best of Show and numerous Golds for 7-Eleven's Slurpee Unity Tour. Jeff’s work has been featured in Archive, Print, Creativity, and Graphis. Away from the advertising industry, Jeff is an active pilot. He holds a B.A. in Mathematics and an M.A. in Economics from the University of Wisconsin. |
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| Bryan Angelo Ryan Partnership Associate Creative Director |
Tim Austin TPN Chief Creative Officier |
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| Gino Bitonti MRA Experiential Tours & Equipment Director of Marketing |
Leann Boucher ignition inc. Communications Consultant |
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| Trevor Carr Noise Digital Founding Partner, Executive Creative Director |
Lori Coby Arnold Worldwide Management Supervisor |
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| Matt Denten Arc Worldwide SVP Creative Director |
Travis Dillon |
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| Renee Doerre |
Rick Einhaus |
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Shari Glickman |
Nina Habib |
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| Rich Hashimoto Arc Worldwide VP Creative Director |
Nancy Mammana The Marketing Arm VP |
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Mary Manzo |
Blake McKinney The Marketing Arm Managing Director, SVP |
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| Kerry Murphy 206 Inc. Principal, Consumer Engagement Strategy |
Brendan Nash Arc Worldwide SVP Creative Director |
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Eduardo Nieuwenhuyzen |
David Nigh Upshot Creative Director |
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| Francisco "Paco" Ortiz Promociones Panavista Managing Director |
Juan Vicente Osorio |
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Kristin Owens |
Shana Pearson Ventures Unlimited, Inc VP, Strategy & Creative |
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| Susan Pence Ryan Partnership Account Director |
John Raftery Arnold Worldwide Senior Vice President Director Brand Experience Production |
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Jori Robin |
Stuart Sheldon Escalate Co-President |
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| Shawn Smith match Experiential Marketing Director, Client Services & Business Development |
Jo Sommers The Marketing Arm Creative Director |
Ben Applebaum 
Richard Black
Wendy Brannen 
Curt Covert 
Jamie Cutburth
Dino de Leon
Bryan Duffy
Dan Eisenberg 
Dan Fisher
Jen Gray
Grant A. Johnson
Sloane Kelley
Danny Kraus
Amy Worcester Lanzi 
Shireen Moore
Andrew Mullins
Michael Olguin
T. Alexis Owens
Lindsay Rowe
Matt Shulman 
Renee Smith
Kristyn Sobier 
Lee St. James
Matt Vergoni
Tiffany Wagner
Rulivia Wong
Beth Wood 
Jay Zemke
Jeff Zimm